Why TypeFocus

You can count on TypeFocus for these reasons.
  1. Focus on your personality type

    Your reports will be based upon the work of C. G. Jung, a Swiss psychoanalyst who published a book called Psychological Types that changed the way people saw themselves. When people understand their personality preferences, they often experience a surprised "ah-ha" feeling of enlightenment. Choices and events that used to be puzzling now make sense.

    Join the millions upon millions who have discovered what strengths they have based on their personality preferences.
  2. Scientifically validated assessment tools

    All the assessment tools in the TypeFocus site have been scientifically validated and proven over time to be what they say they are: some of the best assessment tools that can be created. This means you can trust them.

    TypeFocus measures three interactive concepts: personality, interests and values. The combination of these three instruments gives unparalleled power to providing you with great insights and accurate results.

    The TypeFocus assessment tools have been designed to be interactive and fun as well as reliable and valid.
    What do we mean by Scientifically Validated?

    Procedure

    In 2009, Dave Wood asked the TypeFocus clients (career centers in high schools, colleges, universities and community offices like OneStops) to help update the TypeFocus Type Indicator instrument. With their help he was able to distribute over 1000 Form M MBTI® instruments along with an equal number of the new TypeFocus® questionnaires. This gave him an excellent sample size and allowed him to state with scientific certainty that the TypeFocus® and Myers-Briggs® instruments are measuring the same concepts.

    Sample Size and Demographics

    Sample Size Age Students Ethnicity Sex
    720
    School age(14-17)15%
    College age(18-21)53%
    Adults(> 21)32%
    Students85%
    Non-students15%
    White64%
    Black7%
    Asian:5%
    Hispanic18%
    Other6%
    Male38%
    Female62%

    Reliability Results

    The reliability of the TypeFocus Type Indicator ranges from 0.88 to 0.89 for split-half correlations. These are very high reliability scores and indicate that the TypeFocus results will be consistent.

    To put those figures into context, the reliability of the MBTI® Form G (Table 8.1 in the MBTI® Manual) ranges from 0.82 to 0.86 for split-half correlations and this is considered excellent. The reliability of the MBTI® Form M (Table 8.1 in the MBTI® Manual) ranges from 0.89 to 0.92.

    Validity Results

    Validity means measuring what you think you are measuring; assessment tools need to demonstrate through empirical (i.e. scientific) studies that what they say they are measuring is in fact true. This is usually accomplished by correlating one result with another. For example, if a test purports to measure intelligence, then high scores on that test should correlate with higher marks in school.

    In our case, if the TypeFocus test is actually measuring personality type as measured by the MBTI® then the two tests should be highly correlated. And they are.

    The TypeFocus Type Indicator results correlate strongly with the Myers-Briggs Type Indicator® results:

    • E-I continuous scores = .83
    • S-N continuous scores = .80
    • T-F continuous scores = .83
    • J-P continuous scores = .83
    These high correlations indicate that both instruments are measuring the same thing and therefore the research results based on the Myers-Briggs Type Indicator® can be applied to the TypeFocus results as well.

    Myers-Briggs Type Indicator is a registered trademark of Consulting Psychologists Press Inc.

    TypeFocus Interests Assessment - based on the O*NET Interest Profiler

    A 60-item form of the Interest Profiler was developed for use in counseling and consulting settings where it is useful to have a RIASEC measure that can be completed in a short period of time. Results obtained in the initial development and validation process suggest that the brief RIASEC scales have acceptable levels of reliability. O*NET Interest Profiler Short Form Psychometric Characteristics:
    Summary: http://www.onetcenter.org/dl_files/IPSF_Psychometric.pdf P.6

    TypeFocus Values Assessment based on the O*NET Values research

    In general, the work values project produced reliable Occupational Value Profiles (OVPs). The data obtained from the present study supported the use of the Subject Matter Expert (SME) ratings of work values scores for the occupations in the O*NET System. OVPs generated by the SMEs evidenced appreciable reliability and reasonable patterns of work values scores across occupations. Second Generation Occupational Value Profiles for the O*NET System:
    Summary: http://www.onetcenter.org/dl_files/SecondOVP_Summary.pdf P. 4
  3. Useful application tools

    TypeFocus reports are heuristic, which means the reports "serve as an aid to learning, discovery, or problem-solving by experimental methods."

    Another way of saying this is that the TypeFocus reports will give you feedback in such a way that you can help yourself. The reports are designed to be used to improve your performance. That's why the TypeFocus motto is Success Through Self Awareness.

    As you become more aware of why you do what you do, you become more effective at what you do. It is a positive feedback loop and is the most effective way for anyone to learn is through experience.
  4. User friendly Program Design

    TypeFocus has really focused on making your online experience a happy one. Our approach to site navigation and support is second to none. You can focus on how to use your personality strengths to be successful; everything you do is saved so you can come back again and again to explore your results.
"I was on a previous career path that drew me to opposite interests and at often times it would be difficult to get along with the people I work with because of the differences in personalities. I have since changed my career path and it is in line with my personality. I am surprised that it was so accurate." Adult at San Bernardino Employment Agency
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If you are a private practitioner and already MBTI certified/qualified TypeFocus assumes you know how to debrief a TypeFocus Careers client and will allow you to purchase our programs at a discount for use with your own clients (see below).

You will have to provide proof of your certification by faxing us your credentials and in turn, we will create your own TypeFocus website branded to your own name. This site will include an administrative interface that lets you customize the site to your own specifications, track your clients and provides you with descriptive statistics. The set-up fee for this service is $95.

To get started, click here and send us an email telling us a bit about yourself. Note that these emails are NOT hotlinked and you will have to enter the address manually.

Per Capita Private Practitioners Pricing Structure
Based on individual retail price of $34.95
Quantity Full Version of Careers Discount
Up to 30 $17.50 50% discount
31 - 100 $15.75 55% discount
101 - 500 $14.00 60% discount
501 - 1000 $12.25 65% discount
1001 - 2500 $10.50 70% discount
2501 - 5000 $8.75 75% discount
>5000 To be decided Call to discuss

TypeFocus Certification Program
The TypeFocus Certification Program is an online program providing a cost-effective way to upgrade your credentials. TypeFocus Practitioners enjoy the benefits of advanced training and ongoing support in personality type applications. Members can access advanced TypeFocus program features designed to support counselors and coaches in private practice.

The TypeFocus Certification Program consists of several components:
  • Guidebook with assignments
  • MBTI® Manual
  • Live webinars
  • Your own TypeFocus mentor
  • Two client debriefing sessions
  • Final interview with a TypeFocus Master Facilitator
  • Access to a moderated certification forum
The MBTI® Manual has to be borrowed or purchased.

The webinars, mentor to monitor assignments, assistance with debriefing, access to forum and final interview are only available to those participants who want to be certified as a TypeFocus Type Practitioner.

When a person becomes a Certified TypeFocus Practitioner, their contact information will be listed on our website to authenticate their standing. They will also be able to purchase any of our programs at a discount and offer their clients services through a website branded to their name.

The certification process itself will have no set time frame. To achieve certification, a person must:
  • complete all assignments,
  • debrief two clients using the TypeFocus program and
  • demonstrate their mastery of the program content via the final interview.
Mentor assistance, professional forums and live webinars are available as supports but are not requirements.

The fee for certification is $350 and some eligibility requirements exist; you can register at www.typefocus.com/certification beginning in July 15, 2011.

MBTI is a registered trademark of Consulting Psychologists Press Inc.